Builds on skills developed in ART-114. Covers intermediate design solutions for a variety of media including print and digital using the Adobe Creative Software Suite. Focuses on creating materials for branding and provides an introduction into User Experience (UX) design.
Goals, Topics, and Objectives
- Choose and apply semiotics and symbolism in design strategy.
- Conceptual development.
- Employ research, planning, preliminary sketching, and applied color theory in the creation of a design strategy.
- Branding and terminology.
- Use design terminology.
- Create branding for a defined project.
- Work across the Adobe platform to create design solutions.
- Import and export files between software programs.
- Determine appropriate software within the suite for a given application.
- Designing for digital output and social media.
- Create materials appropriate for the web.
- Use social media platforms.
- Printing, digital output, and PDF formats.
- Evaluate design strategies which lead to the correct saving and desired output of documents.
- Preliminary critiques and revision as part of design methodology.
- Perform self analysis and peer critic.
Assessment and Requirements
- Assigned projects
- Other assessments as deemed appropriate by the instructor.
Text to be determined by the department/instructor
Credit for Prior College-Level Learning
Provide, in writing, a request to the department. Indicate the rationale for requesting credit and describing the type of college-level learning or course descriptions. Portfolio must contain 3-5 pieces of evidence that illustrates competency in all course learning objectives. Department faculty will evaluate submitted portfolios based on the evaluation rubric. Evaluation rubric and student checklist located in The School of Liberal Arts office. Interview with appropriate departmental faculty to discuss the request and work samples.
Interview, given in department by department faculty. Faculty will interview applicants based on submitted portfolio and will assess against evaluation rubric. Evaluation rubric and student checklist located in The School of Liberal Arts office.
Determined by the department.